Video

Touching Amazon commercial in ASL

Just saw — not heard, but saw — this TV commercial featuring a Deaf Amazon logistics associate. There’s no interpretation or voiceover, just his signing and captions. There is some background warehouse noise, but the relative silence focuses attention on this man who communicates without sound. I was really touched to see American Sign Language used by a Deaf person in a commercial featured during primetime national television. As an ASL/English interpreter, I have interpreted for Amazon many times, so it was even more exciting and surreal to see this representation of people I’ve had the honor to work for.

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